LinkedIn is a powerful tool in the business world. This social media platform has changed the way recruiting is done, resumes are distributed, and professionals market themselves. As a true businessperson, it should not be overlooked. However, don’t think throwing up a few professional accomplishments and keywords will help you. Building a robust LinkedIn profile will boost your reputation and visibility whereas a lackluster profile can actually hurt how people view you. Follow these helpful tips on how to make sure you are using the platform correctly and to its highest capabilities.

 

Add a Profile Picture – A professional headshot makes a world of difference. People want to see whom they are working with and ensure the profile is legitimate.

 

List Your Experience – Listing your past job experiences establishes you as an experienced professional. Clearly list your responsibilities and accomplishments in each position.

 

Include Work Samples – LinkedIn gives users to ability to link to or attach work samples. This is an amazing tool that should absolutely be used. Showcase your best work! LinkedIn can be used as a mini-portfolio giving recruiters or profile viewers the ability to look over your work before they even contact you.

 

Post Your Educational Background – Broadcast your educational background and display your knowledge you used to earn that degree! Proving your expertise in a subject because of your studies is a great way to earn someone’s interest.

 

Ask For Recommendations – LinkedIn provides the capability to send contacts a request for a recommendation. So ask! Managers, coworkers, project leads. All of these people can write a permanent recommendation for you on your profile highlighting your achievements and greatest aspects.

 

Participate in Relevant Groups – An abundance of groups have been created on LinkedIn in regards to topics, industries, trending subjects, and more. Get involved with people in your field and engage in conversations. You will grow your network while keeping up to date on the trending topics in your industry.